Smart technology has broken through the mainstream in the most developed markets around the world including the UK. In 2020 smart home penetration rate was recorded at 32.9% which is projected to rise to 37.4% in 2021. By 2025, smart home penetration rate in the UK is projected to reach an impressive 63%. Out of the 6 main smart home segments, Control & Connectivity had the largest penetration rate in 2020 with 20.57%.