Fujifilm Launches Sustainable Data Storage Initiative to Drive Sustainable Practices in Data Storage

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Sustainability initiative will raise awareness of environmental impact of data storage New research from IDC reveals that, globally, data centers can reduce CO2 emissions by over 43%, or 664 million metric tons 

FUJIFILM announced the creation of the Sustainable Data Storage Initiative to highlight how tape technology can significantly reduce electricity consumption and CO2 emissions related to data storage.

The initiative launches with a white paper, Accelerating Green Datacenter Progress with Sustainable Storage Strategies, published by technology research firm IDC, and sponsored by Fujifilm, providing an in-depth analysis of the significant energy savings and resulting environmental benefits of moving more data to tape storage.

Modern data tape technology as a solution to reducing CO2 emissions

“We’re proud to launch the Sustainable Data Storage Initiative to help spread awareness of today’s modern data tape technology as a solution to reducing CO2 emissions from data storage operations while simultaneously reducing costs,” said Hironobu Taketomi, President, FUJIFILM Recording Media U.S.A., Inc.

“Beginning with this study, Fujifilm’s global initiative will help companies around the world make smart decisions when assessing their storage options with sustainability objectives in mind.”

As the world faces a climate crisis, and the amount of stored data continues to grow unabated due to digital transformation and development of next generation technologies, data centers are under increased scrutiny for consuming large amounts of energy that result in increased CO2emissions. The goal of Sustainable Data Storage Initiative is to spread awareness of the solutions that can reduce the environmental impact of data centers.

Enhancing the sustainability of data storage  

The IDC whitepaper summarizes findings on how to enhance the sustainability of data storage. Following are key highlights from the paper: 

  • Reporting from several major data centers found that energy consumption increased by 31% from 2017 to 2020, and the amount of data stored in data centers is expected to grow by 27% each year through 2025 (see Figure 1).
  • Relying on renewable energy alone is not enough to keep up with rapid growth in data center power consumption. Water, wind and solar power also have their own associated impacts on the environment (i.e., disposing of wind turbines and solar panels). 
  • To negate this growing issue and protect the environment from further damage, IDC estimates that strategically migrating more data storage to tape can reduce CO2 emissions by 43.7%, or 664 million tons, by 2030 (see Figure 2) . 
  • Tape storage offers additional security benefits such as immutability, encryption features and offline “air gap” protection against cyber criminals.
  • Tape is the most cost-effective storage media on a cost per gigabyte basis, requires minimal power to operate and is reliable for storing data for periods exceeding 30 years with an excellent bit error rate (BER). 

Other ways to reduce environmental impact

In addition to implementing renewable energy and tape solutions, the whitepaper discusses other ways organizations can reduce their environmental impact, including investing in AI-influenced cooling control, increasing transparency into resources with real-time monitoring and control, and improving IT utilization rates through virtualization and containerization technologies. 

About Fujifilm

FUJIFILM Corporation’s U.S.-based manufacturing, marketing and sales operation for data tape media and data management solutions.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings cutting edge solutions to a broad range of global industries by leveraging its depth of knowledge and fundamental technologies developed in its relentless pursuit of innovation. visit: www.fujifilmholdings.com

fujifilm Data Storage

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. visit www.idc.com.

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