Every sales professional dreams of finding that perfect lead; the one that blossoms into a loyal, long-term client with several locations, each with systems protecting the premises. Believe it or not, leads are not limited to cold calls or online inquiries. Leads are, in fact, all around you. They are in the coffee shop, at your child’s school event, and in your weekend hiking group. Do you have the “detective” mindset to spot them?
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