SecurityHive’s D2K Project presents four questions to physical security and video surveillance product manufacturers asking them how their products turn computer data into business knowledge their customers can apply to their business —to their bottom line.

Here is Vicon’s feedback:

Question #1

Define the users that would be interested in your product/service and what traditional benefits they would gain from similar products/services.

Vicon is a pioneer in the CCTV industry, at the forefront of surveillance technology for nearly 50 years. We now offer a fully-comprehensive surveillance portfolio of high-end megapixel cameras, video management software, storage and access control that provide organizations of all sizes the ability to create a surveillance system that truly matches their security needs. Vicon has a unique position in the industry where we can offer a complete security solution as well as a best-of-breed standards-based open platform.

Our powerful and easy to use security solutions are backed by a strong commitment to customer service, reliability, and interoperability. We believe strong teamwork is the foundation for success and embrace collaboration with our business and technology partners. 

Question #2
Explain what business challenges your product/service solves and why customers would be interested.

Vicon provides surveillance and access control to protect and oversee business processes, simplify operations and secure any critical area in need of surveillance. Whether your goals may be reducing shrinkage, optimizing, or decreasing theft, our customers need something modern, proven, and reliable. The system is delivered through a tiered reseller channel that has been trained, certified, and is service oriented.

Vicon enables businesses to adopt the security solution to meet their specific needs, delivering a robust system that not only protects but adds value to the bottom line.

Question #3
Elaborate on how the users of your product/service will turn the usage of your product/service into business knowledge about their environment that would lead to a greater business understanding.

Vicon provides a complete security solution but also works with several other key business and technology partners to provide an enhanced security experience that can often lead to a greater business understanding for that entity. By using Vicon and our growing team ecosystem, a company can gain greater situational awareness, better understanding of client habits and trends as well as prevent situations from happening before they occur. By turning safety and business practices into a proactive exploration versus a reactive response, we are facilitating better situational awareness.

Question #4

Describe the process of how the use of your product/service will help businesses turn the data gained into greater business awareness/knowledge for their own benefit.

First and foremost Vicon develops and sells security products to provide a safer and more secure environment. Through the nearly 50 years of its existence, Vicon has made strides in technology and service, including gaining greater situational awareness, providing a robust product line for all security needs, and through this we have seen that video has been used to optimize business processes.

With an increase in society’s concern over security, crime, and terrorism data trends and tracking have become much more important. Therefore, reliable and timely recording, user event and alarm configuration, storage, transfer, and analysis of video have become essential for business security. Not only has video been used for security, it has also been utilized by our users to gain greater business awareness for their own benefit. For instance, a supermarket can use surveillance to track foot traffic and price endcaps or a campus environment can use surveillance in the form of crowd control for the big game. These are just several applications that Vicon’s solutions help to save or contain business costs.
Ultimately, Vicon is dedicated to driving innovative technology and enabling users to deliver enhanced security protection and monitoring now and in the future.

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Bret McGowan, Vicon’s Sr. VP of Sales and Marketing

For 48 years, Vicon has been an experienced designer and manufacturer of video management software, high-performance megapixel IP cameras, video storage solutions and access control systems and is unrivaled in its experience in the surveillance market. Vicon combines a complete security solution with a vast team-ecosystem of business and technology partners to bring the most comprehensive security solution in the market. Vicon is dedicated to driving innovative technology and enabling users to deliver enhanced security protection and monitoring.

For more information about Vicon, which is publicly traded on the New York Stock Exchange under the symbol “VII”, visit http://www.vicon-security.com/