While 5G Fixed Wireless Access (FWA) receives a new round of attention from the community – carriers, vendors, and analysts, the issues it will need to resolve are much older. Prior to 5G, fixed wireless has undergone at least two previous instantiations neither of which were ultimately successful. The 1^st boom of innovative, largely OFDM-based startup ventures in 2000 all focused on the total cost of ownership and tried to develop complete systems solving product cost plus labor plus OA&M with technology alone.