Parks Associates’ new Smart Product Market Assessment research finds US broadband households with networked cameras now own on average 3.4 of these devices, a rapid increase from less than two devices in early 2018. Additionally, over one-third of those who bought a smart video doorbell in the past 12 months are first-time buyers. The firm will host the 15th annual CONNECTIONS Summit: Smart Home Growth Strategies virtually on January 14, in cooperation with CES® 2021, featuring executives from ADT, Alarm.com, Brinks Home Security, Nice, Notion, SimpliSafe, and Yonomi.
International research firm Parks Associates announced that Tom Kerber, Director of IoT Strategy, examines key trends in the residential home security market and how smart safety and security products impact the competitive landscape. The firm recently released the consumer research Smart Home Devices: User Experience, which shows security is the strongest driver for smart home adoption.