In September Vicon Industries Inc. and IQinVision revealed that its previously announced merger had been approved, and that its board of directors had appointed Eric Fullerton, formerly chief sales and marketing officer of Milestone Systems A/S, as the company’s new CEO and president. Fullerton, stated the combined businesses will be called Vicon, with headquarters in Edgewood, N.Y.

ldquo;IQinVision is a very good name for a camera company, and the continuing company is not just a camera company. Vicon actually has 47 years on it, with a lot of knowledge in certain parts of the industry that has a value,” Fullerton described.

What will become of IQinVision? He said Vicon plans to retain the name, using either “IQinVision” or “IQeye” as the camera brand.

“Which form it’s fully going to take has not been ironed out yet,” he said.

Fullerton said the company will have just one go-to-market plan: a two-tier model where all product is sold through distribution and resellers.

That differs from its current model in which “we have all kinds of go-to-market structures. There are some end users that buy direct. Most system integrators and VARs will buy direct from the company. And then there is some distribution business. Over a period of time we are going to migrate to a fully two-tier distribution model where we don’t sell direct to any end users at all.”