World’s First EAS System with Integrated Ad Platform from Prosegur Security

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    • Jay Bartlett
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      Prosegur Security has launched EVO, the world’s first EAS system with an integrated ad platform that can pay for itself through advertising revenue while also providing retailers with valuable data on in-store traffic. The EVO system features monitors that play retailer-approved ads at store entrances, managed remotely by Prosegur and its technology partner INEO.

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